Amazon is to enter the home networking equipment market by acquiring Eero, a whole-home Wi-Fi vendor. Eero’s solution consists of a router hub and beacons that can be plugged into a wall outlet to form a mesh network. Unlike most retail Wi-Fi extenders, Eero’s solution is a mesh system with a single service set identifier (SSID). The system also steers the end device to the nearest Eero access point, and identifies which is the most efficient Wi-Fi band, for the end device to achieve optimum Wi-Fi throughput around the home. Eero also offers Eero Plus; an in-home cyber security service for a 99 USD annual subscription. The service also provides managed safe browsing, with the end user able to manage accessible content in the app, anti-virus software, virtual private network (VPN) protection, password management, and ad blocking. The financial terms of the deal were not disclosed, but Amazon announced that every Eero employee will be given an offer for continued employment.
The Analyst Team
John focuses on broadband infrastructure and customer premises equipment, with a background in digital TV, IP video distribution, set-top boxes, and TV technology. At Omdia, he also provides research into the global markets for home networking, broadband consumer premises devices, and smart home technology.
John’s research covers last-mile technology, modems, embedded multimedia terminal adapters, gateways, home networks, and Wi-Fi specifications. He focuses on how these technologies relate to telco, cable and alternate delivery platforms, and the addressable home automation and smart home devices that can be reached within an operator’s footprint. John holds a Bachelor of Arts in English and history from the University of Texas at Austin.
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