The data in this market database on video surveillance and analytics includes trends for cameras, video analytics, recorder and video management software, along with market insights on standards and initiatives.
The Analyst Team

Jon Cropley
Senior Principal Analyst, Physical Security
As part of Omdia’s physical security technologies team, Jon Cropley covers the market for professional video surveillance equipment. He works on the team’s core video surveillance and analytics intelligence service, which includes global market statistics, market share analysis, regular forecast updates, and regular analyst commentary, blogs, and insight.
Jon also frequently publishes reports on topics related to the video surveillance market. His views on the markets he covers are regularly quoted in both the trade and international press. Jon joined Omdia (formerly IHS Markit) in 2001 and is based in the company’s UK office in Wellingborough.

Josh Woodhouse
Research Manager, Physical Security
Josh is the lead analyst covering the video surveillance industry at Omdia. His main research interests include video surveillance equipment (hardware and software), video analytics, and associated ICT infrastructure. He also contributes to a broad range of topics in Omdia’s other physical security and public safety research.
Josh provides both syndicated and custom research and consultancy relating to video surveillance. He has worked on Omdia projects with many leading camera, software, and IT vendors. Josh has been researching the video surveillance industry for over eight years and is a regular webinar host and speaker at industry events worldwide. He holds a Bachelor of Science in natural sciences from the University of Birmingham in the UK.

Oliver Philippou
Research Manager, Physical Security
As an authoritative voice in the security group, Oliver Philippou covers the significant and sensitive field of security, especially in the area of video surveillance. His numerous reports contain timely updates and thoughtful guidance on current hot-button subjects, such as drones and perimeter security, security AI funding, and the role of AI in video surveillance.
Oliver also covers mobile video surveillance, Latin America CCTV and video surveillance, security systems integration, and thermal imaging cameras. He has presented at many international events and has written several feature articles for leading industry publications. Oliver holds a master’s degree in program and project management from the University of Warwick in England.

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Omdia provides high-value advice on the commercial impact of technology & market changes in telecoms, software and IT services – and has unequalled expertise in advising on where these areas interact.

Tommy Zhu
Senior Analyst, Physical Security
Tommy is a leading analyst responsible for the APAC video surveillance market. His research interests include cloud, storage, video IoT, big data, etc. Tommy travels regularly around regional markets such as China, Oceania, and Southeast Asia to research the markets and provide his latest insights to the security industry.
Tommy joined the company in March 2018 and is currently based in the Shanghai office. Prior to joining the company, Tommy worked with manufacturers and system integrators in the broadcasting and television industry and in ICT project implementation and management roles for several years. He holds an MBA from the University of Georgia in the US and a Bachelor of Engineering in automation engineering from the Communication University of China.

Ivy Sun
Senior Analyst, Physical Security
Ivy Sun focuses on physical security research, covering markets such as AI and deep learning analytics, biometrics, cloud service in security, and video surveillance. She is a recognized international speaker who has made several speeches for international conferences.
Ivy has accumulated years of researching and consulting experience. She has participated in different types of projects, such as independent market research, strategy design, commercial due diligence, and competitive analysis. Prior to joining Omdia, she was an analyst at Frost & Sullivan and a marketing and research manager at Ping An Securities. Ivy holds a master’s degree from Peking University (China) and is based in China.
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