The Analyst Team
Senior Analyst, RPA & Intelligent Automation
With coverage areas including robotic process automation (RPA), intelligent automation, and AI, Cassandra produces thought-provoking research for vendor, service provider, and enterprise clients. Although she roots her analysis in data, Cassandra provides value-added insight to translate the data into what it means for these clients.
Cassandra joined Omdia (formerly Ovum) in 2019, having spent the 10 years prior in technology and market research at Technology Business Research, Inc. (TBR). At TBR, Cassandra covered topics including the all-encompassing cloud, professional services, hybrid IT, and enterprise software. She led end-user research and spearheaded many reports, benchmarks, and market forecasts.
This Report is included in:
IT Drivers and Technology Priorities – IT Enterprise Insights 2021
Data / 29 Sep 2020 / Daniel Mayo
Identify business challenges and technology trends driving IT strategy, investment and digital transformation maturity. To view other survey data available within IT Enterprise Insights 2021, visit the Content Guide.
IoT, Cloud, AI & 5G – IT Enterprise Insights 2021
Data / 29 Sep 2020 / Josh Builta
Understand workloads carried on cloud, delivery strategy by area, IoT drivers, investment plans for AI, and benefits of 5G. To view other survey data available within IT Enterprise Insights 2021, visit the Content Guide.
AI Market Maturity
Report / 18 Jun 2020 / Mark Beccue
By any stretch of the imagination, it is still early days for artificial intelligence (AI). That said, pioneering AI solutions providers and end-user companies have moved from proofs-of-concept to live deployments of AI solutions over the past few years. This Omdia survey examines the maturation of the market, with views of the AI structure and strategies of end-user and vendor companies. The survey results suggest companies that have been AI pioneers fit the classic profile of early adopters. They are willing to risk money, time, and resources with the hope that potential returns will give them competitive advantages over companies that wait for a more developed market. While some industry sectors have more mature AI ecosystems than others, in a broad sense, the AI ecosystem reflects a market that is still in the early stages. This Omdia survey provides the results of an online survey of 365 enterprises. The survey was sent to contact databases from Omdia, AI Summit, and AI Business. Surveyed companies across different vertical industries ranged in size from small startups with less than 100 employees to global companies with 10,000+ employees. Respondents were categorized as companies that were end users of AI solutions and capabilities and vendors that market AI solutions and capabilities. The survey treated the location of the respondent as the source country. Respondents had a broad range of job functions and titles, and the companies were using or exploring AI capabilities/services. See also AI Market Maturity: Enterprise Survey Pivot Data
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