Based on extensive primary research with leading banks, Omdia's Banking IT Spending Predictor provides institution-specific IT spending for 950 retail banking and 377 corporate banking lines of business.
The Analyst Team

Naga Sukumar Gattu
Analyst
Naga Sukumar Gattu is an Analyst, supporting the IT market models team and primarily deals with data modeling and forecasting, market sizing of IT spending, and tracking industry trends. His research helps to understand the adoption of digital transformation technologies and provides insights for IT budgets, investment priorities, and market growth.
Sukumar specializes in IT spending, budget prediction, and market forecasting. His research includes market sizing, trend analysis, forecasting, vendor analysis, and rankings for the technology spending market. Sukumar also supports database management of premium tools and the primary research and consulting projects of Omdia. Before joining Omdia, formerly Ovum, in 2013, he worked as an associate analyst at GlobalData, where he worked in market research and business intelligence. Sukumar holds a master’s degree in business administration, specializing in marketing and finance, from Osmania University in Hyderabad, India, and a bachelor’s degree in mathematics from Kakatiya University in Telangana, India.

Phaninder Pasham
Analyst
Phaninder is an analyst in Omdia’s IT tools and insight team, where he manages the company research team and works on IT market models. He carries out financial and strategic SWOT analyses of companies, considering operational, financial, and strategic metrics across healthcare; banking, financial services, and insurance; technology, media, and telecoms; transportation and logistics; and manufacturing.
Phaninder joined Omdia (formerly Ovum) in 2018 and has expertise in providing strategic, competitive, and financial analysis of companies through advanced secondary research using both qualitative and quantitative data. He prepares insightful and intensive reports on companies, providing vital information for business and strategic planning, investment opportunities, competitor benchmarking, and marketing.
Phaninder previously worked as an analyst at Global Data PLC, where he performed secondary research, company profiling, financial analysis, and SWOT reports of companies. In 2019, he won an Omdia award for going the extra mile to deliver projects on time. Phaninder has a postgraduate diploma in banking, insurance, and finance.

Gajender Satyanarayana Bachula
Analyst
As part of Omdia's IT tools and insights team, Gajender handles the ICT Sales Prospector and Spending Predictor tools with a focus on database management. He uses these tools to estimate enterprises’ ICT spending share of wallet based on Omdia’s proprietary spending predictive engine.
Prior to joining Omdia (formerly Ovum) in 2014, Gajender worked as an analyst at the Hackett Group, where he handled the benchmarking process for clients’ IT, finance, and procurement functions. He started his career at Datamonitor as a business performance analyst. His main interests include Tableau, SQL Server, and database management. He holds a Post Graduate Diploma in Business Management in marketing and operations from the Institute of Public Enterprise and a Bachelor of Technology from Jawaharlal Nehru Technological University Hyderabad.

Praveen Goud Pabba
Analyst
Praveen works in the IT tools and insights team, where he provides Tableau visualization for Omdia’s data tools. He is responsible for creating, maintaining, and updating the Tableau dashboards that enable users to analyze Omdia’s data.
Prior to joining Omdia (formerly Ovum) in September 2019, Praveen worked in Apalya Technologies as a Tableau developer for four years, where he was involved in creating, formatting, and updating dashboards according to client requirements.
Praveen holds a bachelor’s degree in electronics and communications engineering from JNTU in Hyderabad, India.
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