Software Markets Forecasts: IT Management Tools, 2020–25

Terry White

Associate Chief Analyst

Terry White is an associate senior analyst at Omdia, focusing on the enterprise IT domain. He advises CIOs and other executives on the organization, processes, and management of IT in the enterprise and specializes in IT strategy, agile IT, IT organization and models, and IT finance. Terry has worked with Omdia for over 10 years, specializing in enterprise IT in the Africa region. He has recently joined Omdia and covers IT operational and organizational models, IT finance, IT governance, IT strategy, IT portfolio management, benefits and value realization, and business cases. Recently, Terry has become deeply involved in agile IT and disruptive technologies – especially the effects on the wider organization and the wider implications on IT organizations, operating models, financing, and capabilities.

Hansa Iyengar

Principal Analyst Enterprise IT Management & Architecture and Lead Analyst – Enterprise Technology Advisory Service

As a part of Omdia's Enterprise IT Management and Architecture IS, Hansa covers topics of importance to technology and business decision-makers. Digital transformation strategies, legacy modernization, systems integration and digital services around emerging technologies feature heavily in her research. She also leads Omdia's Enterprise Technology Advisory Service - a decision-maker focused service where she advises enterprises on digital transformation strategies and best practices. Hansa is the creative force behind the Omdia Digital Leaders Podcast which she also co-hosts. The podcast demystifies technology and business processes, practices, and solutions that impact digital transformation and leading a digital business.

Hansa has been a part of Omdia (formerly Ovum) since 2008. Her areas of expertise include transformation strategies and best practices, application modernization and systems integration services, outsourcing, global and offshore service delivery and engagement models, and vendor management and governance. She previously worked as a sourcing and vendor management analyst at Forrester Research. Hansa holds an MBA in finance and a bachelors in English from Gujarat University.

Phaninder Pasham

Analyst

Phaninder is an analyst in Omdia’s IT tools and insight team, where he manages the company research team and works on IT market models. He carries out financial and strategic SWOT analyses of companies, considering operational, financial, and strategic metrics across healthcare; banking, financial services, and insurance; technology, media, and telecoms; transportation and logistics; and manufacturing.

Phaninder joined Omdia (formerly Ovum) in 2018 and has expertise in providing strategic, competitive, and financial analysis of companies through advanced secondary research using both qualitative and quantitative data. He prepares insightful and intensive reports on companies, providing vital information for business and strategic planning, investment opportunities, competitor benchmarking, and marketing. 

Phaninder previously worked as an analyst at Global Data PLC, where he performed secondary research, company profiling, financial analysis, and SWOT reports of companies. In 2019, he won an Omdia award for going the extra mile to deliver projects on time. Phaninder has a postgraduate diploma in banking, insurance, and finance.  

Deepak Gulve

Associate Analyst

Deepak Gulve is an associate analyst and works with the IT market models team, focusing on data modelling and forecasting, market size of IT spending, and tracking trends. He provides insights for IT budgets and market growth, and he performs financial analysis of companies through advanced secondary research. 

Deepak joined Omdia in 2021 and has a particular interest in market forecasting, analyzing industry trends, and performing vendor analysis. He holds a postgraduate diploma in business management and operations from Welingkar Institute of Management Development and Research and a bachelor’s degree in mechanical engineering from RGPV University in Bhopal.

Shanmukha Venkatesh

Senior Analyst

Shanmukh is involved in IT market models and primarily deals with data modeling and forecasting for the software and IT services industry, market sizing of IT spending, and tracking industry trends. His market research helps to understand the adoption of digital transformation technologies and provides insights for IT budgets, investment priorities, and market growth.

Shanmukh is a senior analyst in Omdia’s Company Research team, having joined Omdia in September 2021. He has expertise in market sizing, trend analysis, forecasting, vendor analysis, data modeling, ICT spending prediction, and rankings for the technology spending market. Previously, Shanmukh was a team lead at MarketsandMarkets Research Private (MnM). During his tenure there, he won the quarterly star-performer award five times. With more than seven years’ experience, Shanmukh holds a Master’s Degree in business administration, specializing in marketing and finance, from IIAM Vizag, India, and a Bachelor’s Degree in computer science and economics from Vidyanagar University in West Bengal, India.