CSPs have been actively marketing the enterprise 5G opportunity by selling the dream of tremendous possibilities with this technology. But have they clearly defined what enterprises should do with 5G? How do CSPs craft a compelling message?
Marketing hype on enterprise 5G hides a lack of clear ambitions from CSPs
The Analyst Team
Pablo Tomasi
Principal Analyst, Private Networks
Pablo Tomasi is a Principal Analyst in the workspace services practice, where he leads the company’s research on private LTE and 5G networks. He helps clients with their strategic decisions by providing in-depth analysis of innovative technologies, strategies, regulations, and emerging ecosystems in the private networks market.
Before his current role, he worked as a Senior Analyst in the IoT team, covering the Industrial IoT (IIoT) and European service providers' strategies. Prior to joining Omdia, formerly Ovum, in 2019, Pablo was a senior analyst at ABI Research and IHS Markit, where he reported on service providers' vertical market opportunities, IoT, and smart cities. He has produced analysis and forecasts on multiple topics including private LTE networks and strategies, the smart cities ecosystem, and IIoT and IoT strategies. Pablo has spoken at numerous events including Private Networks in a 5G World, Total Telecom Congress, IoT World Europe, and Smart Cities Week.
Olivier Loridan
Senior Analyst, Enterprise 5G Services
Olivier Loridan is a senior analyst at Omdia. His research focuses on enterprise 5G services as an emerging opportunity for CSPs and their partners.
Prior to joining Omdia in March 2022, Olivier worked as a market and competitive intelligence analyst for Orange Business Services, covering several topics such as 5G forecasts, IoT, core telecom (mobile and fixed), private networks, or competitors’ digital journeys. Olivier holds a Business and Technology Education Council (BTEC) in management and a master’s degree in international marketing.
Further Reading
LTE and 5G Private Networks Tracker Report – 2021
Report / 11 Feb 2022 / Pablo Tomasi
This report leverages the LTE and 5G Private Networks Tracker – 4Q21 Database to provide insights, trends analysis, and strategic guidance for companies involved in private networks.
LTE and 5G Private Networks Tracker – 4Q21 Database
Data / 31 Jan 2022 / Pablo Tomasi
This tracker provides quarterly updates on global and regional activities in the LTE and 5G private networks market. It tracks announcements from all categories of market players across all verticals up to 4Q21.
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