Event Recap: Hannover Messe – June 2022

Alex West

Senior Principal Analyst, Industrial IoT

Alex West is a Senior Principal Analyst for the manufacturing technology group. He leads its coverage of IIoT, including IIoT readiness, industrial edge computing, the evolution of industrial automation, autonomous operations, and predictive maintenance. His background is in discrete and process automation, as well as machinery markets. 

Over his twenty years as an analyst, he has helped customers to understand the potential of the technology markets and perform voice of the customer analyses. He has provided analyses of competitive environments, business models, technology trends, and end-user requirements. He has consulted on the best practices for implementing IIoT, supported go-to-market strategies, and created market positioning content. He is a regular keynote speaker at industry events, tradeshows, and conferences worldwide. Alex holds a Bachelor of Science (Honors) in physics from the University of Bath, England and is based in Wellingborough, UK.

Mark Watson

Research VP, Government & Manufacturing

Mark has direct responsibility for the core strategy, personnel, research, analysis, and commercial planning of the Industrial research practice. He oversees an extensive research portfolio that covers Manufacturing Technology, Healthcare Technology, Physical Security, Critical Communications and Safe Cities, and Smart Building and Energy Infrastructure.

Mark joined the company in August 2005, and has authored many research projects on a variety of industrial electronic component and end-equipment markets. He has also led custom research engagements and strategic consultancy projects for some of the world's largest technology providers, and has established new syndicated research on emerging and transformative technologies.

Mark is passionate about developing a team of opinionated and inquisitive analysts, and with providing customers consistent quality and insightful research that addresses specific industry challenges. 

Mark holds a Bachelor of Science (Honors) degree in management science from the University of Wales, Swansea.  

Anna Ahrens

Senior Analyst, Manufacturing Technology

As a member of the Industrial IoT, software & communications team, Anna focuses on industrial communications and industrial edge networking components. She examines industrial communications standards and their implementation in process and discrete manufacturing. Anna also covers trends in industrial networking components such as IIoT gateways, routers, switches, and more. 

Anna joined Omdia in January 2019 with more than 10 years of experience in the electronic components industry, including roles in forecasting, market intelligence, business development, and product management for display devices. Previously, she worked at Samsung Semiconductors Europe. She holds a Bachelor of Applied Linguistics and Cultural Studies from the Johannes Gutenberg University Mainz, Germany. Anna is based in Frankfurt am Main, Germany, and is fluent in German, English, and Russian.

TC Goh

Senior Analyst

An advocator for tech and all-round consumer electronics and audio junkie, TC Goh currently leads research on the global consumer electronics market spanning from devices, peripherals, and connectors. He conducts reports and analysis, including but not limited to Consumer Electronics Viewpoint Service, Interface Battleground and USB Type-C.

TC is also experienced with the manufacturing sector, having spent nearly a decade at Omdia as an analyst for the global machinery market, providing key trends and insights to empower manufacturers in their decision making.

Prior to joining Omdia, he was a server and storage advisor at Dell, where he was involved in the deployment, performance management, and design of server clusters for premium customers. TC holds a computer science degree from the University of Greenwich in London. He is based in Penang, Malaysia.

Peter Taylor

Research Manager, Manufacturing Technology

Peter is a research manager in Omdia’s manufacturing technology team. He previously worked as lead analyst on several research areas, including LV drives and LV MCCs.

Prior to joining Omdia, Peter worked in a variety of project management roles within the manufacturing sector, most notably at General Electric. Peter holds a BA (honors) in business management from the University of Derby. He is based in the UK.   

Jonas Vestlund

Director, Technology Consulting

Jonas Vestlund is the subject matter expert (SME) for computer vision within the Transformative Technologies team. A key objective of his is to provide guidance on major trends and to offer strategic support to clients with an interest in the area.

Jonas also manages the Manufacturing Technology consulting practice, offering over 15 years of research and consulting experience with an extensive focus on corporate strategy. His specific areas of interest include market entry and development, competitive strategy, operational excellence, smart manufacturing, and corporate strategy. With clients, he supports strategic planning, business development, and customer relationships.

Jonas has led consulting projects covering both manufacturing and medical technologies, addressing trends in transformative technologies within deep-learning-based machine vision, 3D printing, and robotics. Earlier in his career, he worked as a senior consultant and project manager with Frost & Sullivan’s industrial automation and electronics practice. He was also a lead analyst at various industrial corporations, including Air Products, the Linde Group, and Sandvik.

Jonas has a Master of Science degree in business administration from Karlstad University in Sweden. He is based in the United Kingdom. 

Anthony Mukoro

Senior Analyst, Government and Manufacturing

As part of Omdia’s Industrial IoT, software and communications service area, Anthony focuses on industrial software. He provides unique and valuable research and consulting about manufacturing software (manufacturing execution systems, product lifecycle management, digital twin, and IT/OT convergence) through thought leadership.

Prior to joining Omdia in 2021, Anthony worked for five years as a software consultant. He delivered solutions, modules, and device control installations using MES software in the foods industry internationally. Based in London, Anthony holds a Bachelor of Arts (Hons.) in international business management from the London Metropolitan University.