The Analyst Team
Senior Principal Analyst, Enterprise IT Management & Architecture and Lead Analyst – Enterprise Technology Advisory Service
As a part of Omdia's Enterprise IT Management and Architecture IS, Hansa covers topics of importance to technology and business decision-makers. Digital transformation strategies, legacy modernization, systems integration and digital services around emerging technologies feature heavily in her research. She also leads Omdia's Enterprise Technology Advisory Service - a decision-maker focused service where she advises enterprises on digital transformation strategies and best practices. Hansa is the creative force behind the Omdia Digital Leaders Podcast which she also co-hosts. The podcast demystifies technology and business processes, practices, and solutions that impact digital transformation and leading a digital business.
Hansa has been a part of Omdia (formerly Ovum) since 2008. Her areas of expertise include transformation strategies and best practices, application modernization and systems integration services, outsourcing, global and offshore service delivery and engagement models, and vendor management and governance. She previously worked as a sourcing and vendor management analyst at Forrester Research. Hansa holds an MBA in finance and a bachelors in English from Gujarat University.
Phaninder is an analyst in Omdia’s IT tools and insight team, where he manages the company research team and works on IT market models. He carries out financial and strategic SWOT analyses of companies, considering operational, financial, and strategic metrics across healthcare; banking, financial services, and insurance; technology, media, and telecoms; transportation and logistics; and manufacturing.
Phaninder joined Omdia (formerly Ovum) in 2018 and has expertise in providing strategic, competitive, and financial analysis of companies through advanced secondary research using both qualitative and quantitative data. He prepares insightful and intensive reports on companies, providing vital information for business and strategic planning, investment opportunities, competitor benchmarking, and marketing.
Phaninder previously worked as an analyst at Global Data PLC, where he performed secondary research, company profiling, financial analysis, and SWOT reports of companies. In 2019, he won an Omdia award for going the extra mile to deliver projects on time. Phaninder has a postgraduate diploma in banking, insurance, and finance.
Naga Sukumar Gattu
Naga Sukumar Gattu is an Analyst, supporting the IT market models team and primarily deals with data modeling and forecasting, market sizing of IT spending, and tracking industry trends. His research helps to understand the adoption of digital transformation technologies and provides insights for IT budgets, investment priorities, and market growth.
Sukumar specializes in IT spending, budget prediction, and market forecasting. His research includes market sizing, trend analysis, forecasting, vendor analysis, and rankings for the technology spending market. Sukumar also supports database management of premium tools and the primary research and consulting projects of Omdia. Before joining Omdia, formerly Ovum, in 2013, he worked as an associate analyst at GlobalData, where he worked in market research and business intelligence. Sukumar holds a master’s degree in business administration, specializing in marketing and finance, from Osmania University in Hyderabad, India, and a bachelor’s degree in mathematics from Kakatiya University in Telangana, India.
Praveen Goud Pabba
Praveen works in the IT tools and insights team, where he provides Tableau visualization for Omdia’s data tools. He is responsible for creating, maintaining, and updating the Tableau dashboards that enable users to analyze Omdia’s data.
Prior to joining Omdia (formerly Ovum) in September 2019, Praveen worked in Apalya Technologies as a Tableau developer for four years, where he was involved in creating, formatting, and updating dashboards according to client requirements.
Praveen holds a bachelor’s degree in electronics and communications engineering from JNTU in Hyderabad, India.
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