With the growing adoption of 4G and 5G, MNOs are switching off their 2G, 3G, or both networks to free up resources, reassign spectrum, and save costs, as the cost of operating all four networks simultaneously is extremely high.
The Analyst Team
Senior Analyst, Regulation
As part of Omdia’s regulation team, Sarah McBride is a Senior Analyst that provides analyses of telecoms regulation and policies at national and cross-country levels. She covers key developments in next-generation access, platform and web scaler regulations, national broadband plans, spectrum awards, universal service, net neutrality, wholesale fixed and mobile access, and consumer protection regulation.
Sarah produces a variety of reports, trackers, and benchmarks, such as country regulation overviews and spectrum, national broadband, and fixed access trackers. She also has a keen interest in the regulation of topics such as IoT, 5G, AI, over-the-top (OTT), privacy, and data protection. Prior to joining Informa (now Omdia), formerly Ovum, in 2015, Sarah was a senior researcher at Pearlfinders, analyzing and advising on trends in the IT, telecoms, and technology markets. She holds a degree in natural sciences from the University of Durham.
As part of the regulation and consumer services team at Omdia, Smita Sharma is an analyst in India, providing analysis of telecoms regulatory developments at a country level. She generates regulatory reports, which involves analyzing sources such as regulatory frameworks and net neutrality for a given country.
Prior to joining Omdia in 2018, Smita worked as an analyst in the TMT division at GD Research Center, covering company and industry analysis, market forecasts, competitive landscapes, business research, and market intelligence. She also supported the pre-consulting sales team by generating sales leads and converting proposals.
Analyst, Service Providers and Markets
As part of Omdia’s regulation team, Gourab Banik is an Analyst, providing insights into telecoms regulation and policies at a country level. He covers regulatory developments in areas such as spectrum awards, universal service, net neutrality, and consumer protection.
Prior to joining Omdia in 2021, Gourab worked at research and consulting firms including Frost & Sullivan and GlobalData, where he monitored and analyzed trends across telecom, media, and technology sectors. He holds a degree in telecom management from Balaji Institute of Telecom and Management in Pune, India.
Pratibha Bajirao Nagre
As a part of Omdia’s regulation team, Pratibha is an analyst based in India. She focuses on providing insights into telecoms regulation and policies at a country level. She covers regulatory developments in areas such as national broadband plans, universal service, spectrum awards, net neutrality, and consumer protection.Pratibha has strong experience in project management, market research and analysis, competitive landscapes, market forecasts, and tracking key industry trends. She holds a master’s degree in business administration from the Maharashtra Institute of Technology in Pune, India.
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