At Adobe Summit in March, Adobe launched Firefly and other generative AI initiatives. The company’s thoughtful approach brings sanity to the generative AI market and offers a roadmap for how companies can successfully leverage AI.
In its approach to generative AI, Adobe shows why it is the best AI company
The Analyst Team
Mark Beccue
Principal Analyst, AI & NLP
Mark Beccue is a principal analyst contributing to Omdia’s Artificial Intelligence practice, with a focus on natural language and AI use cases. Based in Tampa, Beccue is a veteran market research analyst with 25 years of experience interpreting technology business. He is a frequent speaker, panel moderator and conference chair.
Prior to joining Omdia | Tractica, Beccue was an independent consultant/analyst who provided custom and syndicated qualitative market analysis, with an emphasis on mobile technology. Previously, he was a senior market intelligence analyst at Syniverse with responsibility for identifying trends and opportunities. Beccue also served as a senior analyst at ABI Research, where he concentrated on mobile consumer technology. He has been cited hundreds of times by international media outlets including CNBC, The Wall Street Journal, Bloomberg Businessweek, and CNET. Beccue holds a Bachelor of Science degree in journalism from the University of Florida.
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Omdia Recommends
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Manifesto: For humanity, the case against generative AI writing
Generative AI dangles the alluring idea that it will take care of a lot of your writing needs. This manifesto is a warning to all humans—do not abandon the art, skill, and science of writing.
Analyst Opinion / 28 Mar 2023 / Mark Beccue
And just like that, generative AI reaches the enterprise marketplace
Ready or not, generative AI solutions are on their way to the enterprise. Omdia looks at two new announcements from Salesforce and Google and provides advice for enterprise buyers considering making the leap to generative AI.
Analyst Opinion / 23 Mar 2023 / Bradley Shimmin
Subscription Required
Generative AI: Tech Provider Viewpoints
How do technology providers view the arrival of generative AI? Omdia explores the results of an informal survey of several key technology providers operating within the AI, data, and analytics market.
Survey / 22 Mar 2023 / Bradley Shimmin
Subscription Required
You must sign in to use this functionality
Authentication.SignIn.HeadSignInHeader
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Omdia Recommends
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Thank you
Our expert analysts will review your question and the Ask an Analyst team will get back to you. We aim to respond within 24 hours, but we’re often quicker.
Ask an Analyst
Our team of experts are here to answer your questions. From advice on market trends to a query on research point, and everything in between, we want to hear from you.
Ask an analyst is available as part of a subscription. If you'd like access, contact us today.