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Principal Analyst, Financial Services
Philip works in Omdia’s financial services team, where he focuses on payments and digital banking trends as well as business strategy for the banking sector.
Philip has been an analyst in the financial services sector since 2013, with a background in consumer behavioral trends and their impact on payments, retail, and digital commerce. His main research interests are in open banking, real-time payments, and digital transformation. Philip provides analysis on key developments driving technological change in the financial services industry and advises clients on how to adapt.
Prior to joining Omdia in 2020, Philip spent seven years at Euromonitor, a strategic FMCG market research firm. He holds a degree in business from the University of the West of England, Bristol.
Senior Analyst
Shanmukh is involved in IT market models and primarily deals with data modeling and forecasting for the software and IT services industry, market sizing of IT spending, and tracking industry trends. His market research helps to understand the adoption of digital transformation technologies and provides insights for IT budgets, investment priorities, and market growth.
Shanmukh is a senior analyst in Omdia’s Company Research team, having joined Omdia in September 2021. He has expertise in market sizing, trend analysis, forecasting, vendor analysis, data modeling, ICT spending prediction, and rankings for the technology spending market. Previously, Shanmukh was a team lead at MarketsandMarkets Research Private (MnM). During his tenure there, he won the quarterly star-performer award five times. With more than seven years’ experience, Shanmukh holds a Master’s Degree in business administration, specializing in marketing and finance, from IIAM Vizag, India, and a Bachelor’s Degree in computer science and economics from Vidyanagar University in West Bengal, India.
Analyst
Naga Sukumar Gattu is an Analyst, supporting the IT market models team and primarily deals with data modeling and forecasting, market sizing of IT spending, and tracking industry trends. His research helps to understand the adoption of digital transformation technologies and provides insights for IT budgets, investment priorities, and market growth.
Sukumar specializes in IT spending, budget prediction, and market forecasting. His research includes market sizing, trend analysis, forecasting, vendor analysis, and rankings for the technology spending market. Sukumar also supports database management of premium tools and the primary research and consulting projects of Omdia. Before joining Omdia, formerly Ovum, in 2013, he worked as an associate analyst at GlobalData, where he worked in market research and business intelligence. Sukumar holds a master’s degree in business administration, specializing in marketing and finance, from Osmania University in Hyderabad, India, and a bachelor’s degree in mathematics from Kakatiya University in Telangana, India.
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