Addressable Consumer Devices Intelligence Service

This pivot table-based workbook regroups the core set of Connected Devices Intelligence’s connected device data. Spanning all 75 countries covered in the intelligence service, this workbook provides data on nine connected devices by type and by operating system. The device types include Smart TV, PC, smartphone, and more.

Omdia’s latest consumer survey findings show clear differences and trends in the preferences and usage of devices, apps, and services by 18–24-year-olds—referred to as Gen Z—versus the total respondent base.

The connected car is seen as the final piece of the media consumption experience. Along with TVs at home and smartphones on the go, in the coming decades, the connected car experience is set to fill the gap left during transit time.

Omdia's second database looking into the installed base, ad revenue, and VOD subscriptions associated with key global device platforms, along with remote button partnerships for 10 selected major markets.