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This website is owned and operated by Informa TechTarget, part of a global network that informs, influences and connects the world’s technology buyers and sellers. All copyright resides with them. Informa PLC’s registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. TechTarget, Inc.’s registered office is 275 Grove St. Newton, MA 02466.

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Research, Advisory & Intent Insights

 

Ongoing access to demand-side market research and expert insights—to help you manage unique go-to-market challenges all year long.

Solve GTM Challenges

The Annual Research, Advisory & Intent Insights program, provides organization-wide access to our complete library of demand-side market research and actionable insights from our trusted analysts. These resources are designed to help you develop and execute winning GTM strategies—from opportunity assessment to product development, competitive differentiation, messaging ideation, and positioning.

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Make Better-informed Decisions

You get priority access to our trusted experts and a timely research-based view of buyers, competitors, and market opportunities to help you make better business decisions—from product roadmaps to sales and marketing execution, and everything in between.

Benefits to Your Business

Analyst Inquiry Hours

Connect one-on-one with experts in your market for ongoing insights into industry developments and announcements, research readouts, competitive assessments, funnel review, buying team research activity trends, feedback on product strategy, roadmaps, pricing, packaging, and more.

Purchase Intent Analytics

Receive organization-wide access to the Priority Engine Market Monitor purchase intent analytics application for always-on, robust market intelligence about changes in current buyer behavior. More accurately define market opportunities and buyer attributes based on content consumption, trending topics, vendors being researched, and more.

Demand-side Research

Receive an unlimited site license for organization-wide access to our extensive interactive library of research reports and visualized market data, as well as the ability to build data-driven presentations, self-start research into your customer base, and leverage our research externally.

Cross-functional Value

Enterprise Strategy Group’s Annual Research, Advisory & Intent Insights program provides access to a reliable, external source for credible data and insights to support decision-making across a broad range of stakeholders and functional groups within your organization—including analyst relations, product management, corporate and product marketing, content marketing, and field/channel marketing and sales.

Unique Data Sources

Only Enterprise Strategy Group can deliver insights based on both our demand-side research studies and the latest buyer activity trends gathered by our parent company, Informa TechTarget, which has access to a wealth of buyer activity and purchase research data from the more than 32 million B2B tech buyers registered on their 150+ market-specific content sites.

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Ready for what comes next?

When we partner together, we can move your business forward, and with it, the entire industry.

Get in Touch