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Neha Nisha

Associate Analyst, Enterprise IT

Neha Nisha is an Associate Analyst in Omdia’s company research team. She carries out financial and strategic SWOT analysis of companies, comprising financial, operational, and strategic metrics across several industry verticals including banking, financial services, and insurance (BFSI); technology, media, and telecoms (TMT); transportation and logistics; energy utilities; and manufacturing.

Neha joined Omdia, formerly Ovum, in November 2022 and has expertise in providing strategic, competitive, and financial analysis of companies through advanced secondary research techniques using both qualitative and quantitative lines. She prepares insightful reports on companies, providing vital information for strategic and business planning, investment opportunities, competitor benchmarking, and marketing.

Previously, Neha worked as an Associate Analyst at GlobalData Plc. She performed secondary research, financial analysis, company profiling, and SWOT reports of companies covering a diverse range of industries.

Neha holds MBAs in finance and marketing specializations from the Biju Patnaik Institute of IT and Management (BIITM), Bhubaneswar.

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Asia News Digest – January 2026

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