China Joy was held offline again at the end of July this year after being held online due to the COVID-19 outbreak in Shanghai in 2022. Publishers and developers are looking to grow overseas presence, the nexus of video games and in-car entertainment is gaining traction, and the excitement surrounding AIGC is replacing the metaverse hype.
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China Joy 2023: Publishers show diverse plan for future growth
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The Analyst Team
Chenyu Cui
Follow AnalystSenior Analyst, Games
Chenyu Cui joined Omdia in May 2012 as an analyst in the Games team and is based in Shanghai, China.
Chenyu's research responsibilities include coverage of all Asia Pacific markets with a specific focus on China, and include analysis of massively multiplayer online games, multiplayer online games, social network games and other online games markets. She holds a master’s degree in cultural and creative industries from King's College London, United Kingdom, and a Bachelor of Arts in journalism from Northeast Normal University, China, and Edinburgh Napier University, United Kingdom.
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