This report is essential for a competitive understanding of the comprehensive microcontroller market. It provides microcontroller market revenue, unit shipments, and competitive landscape analysis across over 39 different market applications.
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Microcontroller (MCU) Market Tracker – 1H24 Database
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The Analyst Team
Sang Oh
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Hear Sang Oh discuss the impact of the chip shortage on the automotive supply chain in this interview from the DesignCon 2021 conference.
Sang is an automotive semiconductor analyst at Omdia, providing forecasts, market shares, and analysis of the overall automotive semiconductor market, with a special focus on automotive power semiconductors and the electric vehicle industry. Sang also applies his expertise in developing new services in the area of automotive semiconductors.
Prior to joining Omdia, Sang was a management consultant for Carlisle & Company, responsible for projects with global automotive and heavy equipment manufacturers for more than seven years. The focus of his projects extended from an upstream business at assembly to end-customer service operations. He specialized in strategic roadmap planning, network operation, performance optimization, and global data benchmarking.
Sang earned an MBA from Cheung Kong Graduate School of Business in Beijing, China. He also earned a Master of Engineering degree in mechanical engineering, a minor degree in system engineering, and a Bachelor of Science degree in mechanical and aerospace engineering from Cornell University.
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Frank Xu
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Frank is a member of the China semiconductor research team. He focuses on microcontroller market research. He is a veteran of the semiconductor industry with over 18 years of experience in reliability and product development engineering fields for logic and memory products.
He started his career in 2004 as a reliability engineer in a fab, then transferred internally to the product engineering team around 2007. In 2010, Frank joined an IDM company’s R&D team and focused on product development engineering for more than a decade. He is familiar with many generations of products, from new product introduction (NPI) to mass production. He has experience in product development testing and yield improvement. Frank holds a master’s degree in microelectronics from Fudan University and a bachelor’s degree in electrical engineering from East China Normal University (ECNU).
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