This opinion piece is based on the 2024 Digital Consumer Insights: Europe survey, and analyzes FMC and multi-SIM adoption between different households in European markets.
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How are Europe’s under-18s reshaping the FMC landscape?
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Diana Gorelik
Follow AnalystSenior Analyst
Diana is a senior analyst focusing on the European markets for Omdia’s Service Provider EMEA Markets Intelligence Service team. She analyzes service provider strategies for mobile, fixed broadband, pay-TV, and OTT services, as well as regulatory issues and retail strategies.
Diana works on forecasts and data analyses for the World Cellular Information Series and the World Broadband Information Series. She produces country and operator profile updates, focusing on market developments and operators’ digital strategies. Diana also examines innovative AI solutions that service providers use to enhance customer propositions and optimize services. She leads Omdia’s research on service providers’ fixed-mobile convergence strategies. Diana holds a master’s degree in business economics from University College London.
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