This special report discusses geopolitical and tariff impacts on the display industry in 2025 for TVs, monitors, notebook PCs, smartphones, and automotive displays.
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The Analyst Team
Deborah Yang
Follow AnalystChief Analyst, Display & OEM Supply Chain
Deborah Yang is an expert in the research and analysis of the global flat panel display supply chain, with over 20 years of experience. Working in the displays team, Deborah is responsible for the display and OEM supply chain research for TV, monitor, notebook, tablet PC and industrial display products, including covering the display industry dynamics, pricing trends, and business relations and strategy in the Omdia technology group.
Deborah Yang previously worked at IHS Markit, following its acquisition of DisplaySearch, as director of Taiwan and China display market research. Prior to DisplaySearch, Deborah spent over 10 years at Royal Phillips Electronics, where she was the business intelligence manager for the flat panel purchasing department of the Philips CE Business Group. Deborah received an award for her role as senior market analyst at Philips and was a nominee for the Royal Philips Electronics PD PBE Best Practice Award. She holds a Master of Business Administration from Preston University, Wyoming, US, and a bachelor’s degree in economics from SooChow University, Taiwan.
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Stacy Wu
Follow AnalystSenior Principal Analyst, Automotive Displays & HMI Research
Stacy Wu is a senior principal analyst specializing in automotive displays and human-machine interface (HMI) research at Omdia, and she has established herself as a leading professional in the area since 2014. As the lead analyst for the Automotive Display Intelligent Service, Stacy’s expertise encompasses a wide array of areas including automotive display shipments, design features, HMI, technology roadmap, and automotive cockpit and ecosystem studies.
Prior to her current role, she held pivotal positions, notably as the manager of the market intelligence department at Delta Electronics Group, where she led a team in providing invaluable market insights to the top management team. Additionally, she served as a senior analyst overseeing the large-area display market at iSuppli. She holds a master’s degree in international marketing from the University of Strathclyde in the UK and a bachelor’s degree in business administration from National Chengchi University in Taiwan.
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Joy Guo
Follow AnalystPrincipal Analyst, China Display & Smartphone Display
As part of Omdia’s small/medium displays practice, Joy covers displays under 9 inches in size utilized in smartphones, tablets, wearables, and automotive displays. Her research touches areas such as the AMOLED ecosystem, new trends in smartphone panel displays, and the supply chain in China for smartphone displays.
Joy brings 17 years of experience to the subjects she covers. She worked previously at BOE, the giant Chinese display manufacturer, as a product manager for medical and industrial displays. She started her career at Tianma Group as an LCD module design engineer, then became manager of product design and development. She transferred to the marketing department as an analyst for mobile phone displays and then for automotive displays. Joy has a bachelor’s degree in automation from Beihang University, a major public research institution in China. She also holds a master’s degree in business management from Renmin University of China.
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