Omdia’s Digital Consumer Insights Survey collected responses from 20,000 participants across 20 countries, covering topics such as 5G, fixed broadband, online video, smart home technologies, and other digital services. This report is about Saudi Arabia and provides insights into consumer preferences and behavior in the context of digital services in Saudi Arabia where the survey included 1,000 respondents, focusing on the country's digital consumer landscape.
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The Analyst Team

Walaa Ibrahim
Follow AnalystSenior Research Analyst
Walaa Ibrahim is a senior research analyst with Omdia. She works as part of the Middle East & Africa team, focusing on providing insights on telco across the Middle East and North Africa. Her research includes analyzing telecom, media, technology trends, and regulatory frameworks in the Middle East and North Africa.
Walaa joined Omdia in July 2023 as a senior research analyst. Before that, she was a data analyst at Al Futtaim in Dubai, UAE and has also worked as a research supervisor at Stat Solutions in Khartoum, Sudan. Walaa holds a master’s degree in econometrics and social statistics.
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