Vodafone Business held an industry analyst briefing on February 20, 2025, to discuss data and AI. Its overarching principle is to focus on business value, not hype.
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How Vodafone Business is leveraging AI to create business value, not hype
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The Analyst Team
Roz Roseboro
Follow AnalystSenior Principal Analyst
Roz covers CSP operations and IT, focusing on telco AI and analytics. She has over 20 years of experience in market research, marketing, and product management. Her research explores the application of AI in network and OSS/BSS domains, the use of analytics to improve CSP operations, and the associated professional services provided to CSPs by their technology partners.
Roz joined Omdia in 2022 following analyst positions at Heavy Reading, Analysys Mason, OSS Observer, and RHK. Previously, she worked at Motorola on IT product development and radio and mobile phone product management. Roz holds a Bachelor of Arts in English from the University of Massachusetts, Amherst, an MBA in marketing, management, and international business from the J.L. Kellogg Graduate School of Management at Northwestern University, and a Master of Fine Arts in creative writing from Northern Michigan University. She is based in Michigan.
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