Key displays at Embedded World 2025 included EPD, reflective displays, cholesteric LCDs, OLEDs, transparent displays, Mini LED, Micro LED, HMI, rugged devices, marine, medical monitors, automotive, two-wheel, and signage.
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The Analyst Team

David Hsieh
Follow AnalystSenior Research Director, Components & Devices: Displays
David Hsieh is an expert in the TFT LCD, OLED, LCD TV, and smartphone display value chain for mainland China, Taiwan, Japan, and Korea. David is head of the Displays team and oversees the division’s end-to-end research on displays, covering the supply chain, materials, components, supply and demand dynamics, pricing, cost modeling, revenue and shipment forecasts, and emerging technologies.
In 2019, David and his leading display research analysts team joined Omdia from IHS Markit. Prior to Omdia, David was named as one of just 11 technology fellows by IHS Markit an honor that recognizes his deep expertise and exceptional standing within the analyst community. He is a graduate of Chung-Yuan Christian University in Taiwan and has a bachelor’s degree in industrial engineering. David also holds a master’s degree in business administration from Preston University, Wyoming, US. David is a fluent speaker of Chinese, Taiwanese, Japanese, and English.
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Stacy Wu
Follow AnalystSenior Principal Analyst, Automotive Displays & HMI Research
Stacy Wu is a senior principal analyst specializing in automotive displays and human-machine interface (HMI) research at Omdia, and she has established herself as a leading professional in the area since 2014. As the lead analyst for the Automotive Display Intelligent Service, Stacy’s expertise encompasses a wide array of areas including automotive display shipments, design features, HMI, technology roadmap, and automotive cockpit and ecosystem studies.
Prior to her current role, she held pivotal positions, notably as the manager of the market intelligence department at Delta Electronics Group, where she led a team in providing invaluable market insights to the top management team. Additionally, she served as a senior analyst overseeing the large-area display market at iSuppli. She holds a master’s degree in international marketing from the University of Strathclyde in the UK and a bachelor’s degree in business administration from National Chengchi University in Taiwan.
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TzuYu Huang
Follow AnalystPrincipal Analyst, Large Area Display and Supply Chain
TzuYu is a principal analyst at Omdia, analyzing industrial, public display, and OEM supply chains.
Before joining Omdia, he spent nearly 19 years at globally leading display companies—AU Optronics and BOE. TzuYu focused on the industrial and public display business and rotated between various job functions with increasing responsibilities in the field of application engineering, procurement, and sales. TzuYu is an expert in the industrial and public display research that covers a wide range of product applications such as dash cams, human-machine interfaces, EV chargers, portable navigation devices, mobile POS, multifunction printers, inflight entertainment, rugged tablets/notebooks, POS, industrial personal computers, ATMs, lottery, video teller machines, medical, marine, casinos, pachinko, kiosks, signage, and transportation.
TzuYu earned his master’s degree in mechanical and electro-mechanical engineering, majoring in thermal analysis at Tamkang University.
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