The report investigates power semiconductor usage in the automotive application, detailing the market for power discrete, power modules, and power integrated circuits.
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The Analyst Team

Sang Oh
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Hear Sang Oh discuss the impact of the chip shortage on the automotive supply chain in this interview from the DesignCon 2021 conference.
Sang is an automotive semiconductor analyst at Omdia, providing forecasts, market shares, and analysis of the overall automotive semiconductor market, with a special focus on automotive power semiconductors and the electric vehicle industry. Sang also applies his expertise in developing new services in the area of automotive semiconductors.
Prior to joining Omdia, Sang was a management consultant for Carlisle & Company, responsible for projects with global automotive and heavy equipment manufacturers for more than seven years. The focus of his projects extended from an upstream business at assembly to end-customer service operations. He specialized in strategic roadmap planning, network operation, performance optimization, and global data benchmarking.
Sang earned an MBA from Cheung Kong Graduate School of Business in Beijing, China. He also earned a Master of Engineering degree in mechanical engineering, a minor degree in system engineering, and a Bachelor of Science degree in mechanical and aerospace engineering from Cornell University.
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