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North American Barometer: Gauging Growth in Second-Half 2024

Presentation 20 Jun 2024 Haig Stoddard

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The industry has returned to a certain level of normality since the turmoil of the pandemic and supply-chain disruptions. But challenges still exist. With inventory still at historical lows, production gains should continue through the end of the year.

How strong production is will depend on demand, which is facing headwinds such as a lack of lower-price vehicles, high interest rates and a naggingly heavy mix industrywide of aging products.

Haig Stoddard will review the second-half 2024 outlook in North America, discussing indicators to watch in gauging the rest of the year as it unfolds.

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The Analyst Team

Haig Stoddard

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Principal Analyst, Forecast & Markets

Haig has followed the auto industry for over three decades, starting as a reporter and editor for Wards Automotive Reports, then transitioning to an automotive market analyst. He analyzes market trends related to new-vehicle demand, production, and powertrain take-rates, and forecasts vehicle connectivity and automation levels

Haig focuses on tying together demand, vehicle production, and powertrain trends. He also has created and co-created several of the company’s current analytical outputs related to forecasts, plant capacities, product cycle plans, market segmentation, and future vehicle propulsion reports. Currently, he supports the Wards Intelligence database and produces regularly scheduled and custom subscription-based posts tied to North American production, sales analysis, forecasts, and general global market analysis. He also is working on projects to help expand the company’s coverage of future trends by creating vehicle-based forecasts related to factory-installed equipment, such as ADAS and mobility.

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North American Barometer: Gauging Growth in Second-Half 2024

Beyond Hardware Destiny: Mastering the Software Defined Mobility Transformation – Outlook 4Q25

Software-Defined Manufacturing: Current Market Assessment and Vendor Approaches – Outlook 4Q25

A Four Phase Maturity Blueprint for Automotive Transformation – Outlook 4Q25

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Haig Stoddard

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North American Barometer: Gauging Growth in Second-Half 2024

Beyond Hardware Destiny: Mastering the Software Defined Mobility Transformation – Outlook 4Q25

Software-Defined Manufacturing: Current Market Assessment and Vendor Approaches – Outlook 4Q25

A Four Phase Maturity Blueprint for Automotive Transformation – Outlook 4Q25

The Analyst Team

Haig Stoddard

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