Market growth in 2024 was weaker than expected, punctuated by a slowdown in demand for electric vehicles despite an onslaught of new models. Manufacturers pulled back on production in the second half of the year to keep inventory from getting out of control, thus U.S. sales, as well as production in North America, failed to maintain the big rebound seen in 2023 as the industry emerged from the trough created by the pandemic and its after affects.
Haig Stoddard will review the current outlook for 2025 and go over the expected strengths and weaknesses in comparison with 2024.
