Analysis of the Cellular IoT Market Tracker. Covers IoT module shipments, connections, applications, and value generated from the IoT ecosystem. Includes a 2021–30 market forecast and IoT module vendor and connectivity service provider market shares.
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Cellular IoT Market Tracker – 1H25 Analysis
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The Analyst Team
Alexander Thompson
Follow AnalystSenior Analyst
Alexander Thompson is a Senior Analyst at Omdia, where his main responsibility is forecasting and carrying out research in IoT topics, including connectivity.
Alex was previously working as a Senior Analyst in consumer entertainment in the Media and Entertainment team at Omdia, covering esports and working on a consulting project encompassing the entire global M&E landscape. Prior to joining Omdia in 2021, Alex worked as an IoT Forecast Analyst at GSMA Intelligence and as an R&D Engineer at Sony.
Alex previously attained a Bachelor of Engineering in electrical and electronic engineering and a Master of Science in telecommunications with business, both at University College London.
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Andrew Brown
Follow AnalystPractice Lead, IoT
Andrew Brown is an industry expert on enterprise mobility and the IoT, with 25 years’ experience providing consulting and advisory services in IT market research, with a specialist focus on enterprise, IoT, mobility, connectivity, B2B, AI, security, and wireless networks. In addition to managing a team of analysts that advises on all aspects of the IoT ecosystem, Andrew spends his time helping network service providers, device vendors, regulators, and many other vendors understand the implications and opportunities presented by the growing IoT space.
Andrew joined Omdia from Strategy Analytics, where he worked for 14 years. Prior to that, he worked at IDC for a decade. He also worked for Lucas Automotive GmbH in Germany as a market analyst. He gained a joint honors degree in marketing and German from Lancaster University in the UK.
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