Large Enterprise AI adoption results and analysis from Omdia's 2025 Digital Decision-Maker survey. Covers industries, functional models, enabling devices, current adopter priority actions, and future adopter challenges.
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2025–26 Digital Decision-Maker Survey: Impact of Large Enterprise AI on Telco B2B
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The Analyst Team
Brian Washburn
Follow AnalystChief Analyst, Telco B2B Solutions
Brian is a chief analyst for Omdia’s Telco B2B Solutions Intelligence Service, which covers enterprise networks and wholesale services, workspace services, and digital enterprise services practices. His current focus areas include B2B AI traffic requirements and telco B2B AI monetization, managed SD-WAN/SASE, network as a service, virtualized network services, and B2B connectivity and interconnection to data center and cloud resources.
Brian has explored communications and networking services for more than 30 years. His analyses examine how enterprises buy and use network and related managed services, as well as how providers can build, market, sell, deliver, and operate their services for enterprises most effectively.
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