On November 20, 2025, BT International hosted its annual analyst day, Focus 2025. BT aims to be the trusted connector with global scale, reflecting its customers’ priorities, changing from sustainability and AI to sovereignty and trust.
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BT International’s Focus Day 2025: Sovereignty is the no. 1 priority for businesses, regulators, and governments alike
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The Analyst Team
Sarah McBride
Follow AnalystPrincipal Analyst, Regulation
As part of Omdia’s service provider markets regulation team, Sarah is a principal analyst who analyzes telecom regulation and policies at the national and cross-country levels. She covers regulatory developments affecting 5G and 6G deployment, AI, IoT, and privacy and data protection. Other focus areas include next-generation access, platforms and hyperscalers, national broadband plans, spectrum awards, universal service, net neutrality, wholesale fixed and mobile access, and consumer protection.
Sarah produces various reports, trackers, and benchmarks, such as Omdia’s country regulation overviews and spectrum, national broadband, and fixed access trackers. Before joining Omdia (formerly Ovum) in 2015, Sarah was a senior researcher at Pearlfinders who analyzed and advised on IT, telecom, and technology market trends. She holds a degree in natural sciences from Durham University (UK).
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