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Bing Zhang

Senior Principal Analyst, TV

Bing Zhang is a senior principal analyst; his main research interests are the TV market and consumer electronics and devices within the Omdia group. Bing Zhang provides analysis of the global and Chinese TV market.

Prior to Omdia, Bing Zhang joined IHS Markit in November 2014 when IHS acquired DisplaySearch, a leader in primary research and forecasting on the global display market. He has strong ties to TV manufacturers across the globe and is very familiar with the Chinese TV market and its development. Before joining DisplaySearch, he spent five years at the leading TV and mobile phone maker, Konka, in sales channel management, marketing research, and supply chain management.

Bing Zhang has degrees in polymer science, engineering, and business administration from Sichuan University, China.