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Juan Villegas

Research Analyst

As part of the media and entertainment team, Juan’s main areas of research are TV & Online Video, covering the Latin American markets.

Juan joined Omdia in July 2021 after two years working at Futuresource Consulting as a research analyst in the Home Electronics team covering devices such as TV sets, media streamers, and home video players. Before entering the market research industry, he worked in the corporate communications sector and politics in his native Venezuela along with freelance content contributions in the music business. Juan holds a licentiate degree in sociology from Andres Bello Catholic University in Venezuela and a master’s degree in marketing from the University of Manchester, UK.


Sports Viewership Profile – Brazil, Mexico, and US Hispanics

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The First Media and Entertainment Leaders’ Summit – Key Takeaways

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2023 Trends to Watch: TV & Online Video in Latin America

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The streaming wars and originals: the case of The Rings of Power

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