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Tatichettu Prathibha Reddy

Analyst

As part of Omdia’s consumer services team, Prathibha focuses on pricing strategies, Smart Wi-Fi technologies, global data center analysis, as well as telco and innovation trackers.

In her role, Prathibha contributes to trackers in the areas of Smart Wi-Fi, broadband and 5G pricing, AI innovation, telco-OTT communication, telco-OTT partnerships, consumer service providers, and cellular handsets. 

Prior to joining Omdia, formerly Ovum, in 2017, Prathibha worked as an associate analyst at GlobalData. 

She holds a postgraduate diploma in management, with a specialization in finance from the Siva Sivani Institute of Management in India, which is approved by the All India Council for Technical Education (AICTE).  

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