This reports analyzes the expected short- and long-term development of the UK mobile and broadband markets. Key trends in Omdia’s 2022–27 forecasts are focused on 5G, fiber, ARPU, and service revenue.
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Forecast Update: UK – 1H22
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The Analyst Team
Laxmareddy Vittalapuram
Follow AnalystSenior Analyst Europe/Lead Analyst WIS Europe
Laxmareddy is a senior analyst in the Europe team at Omdia. His core focus is on tracking the growth of the mobile and fixed sectors across Western European markets.
He contributes country and company reports, case studies, M&A analysis, and opinion pieces covering key topics for major Western European countries. He also leads the Europe data team.
Before joining Omdia, formerly Ovum, in April 2014, Laxmareddy worked at Cross-Tab as an analyst, where he researched telecoms technologies, cloud, market intelligence, competitive intelligence, and business. He has also worked on various consulting assignments.
He holds a master's degree in business administration (specializing in telecoms management) and has a bachelor of engineering degree in electronics and communications from JNTU University, Hyderabad.
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