Software Market Forecasts: Analytics and Data Management, 2021–26

Venkatesh Kusumanchi

Senior Analyst, Enterprise Technology

Venkatesh Kusumanchi joined the team at Omdia as a senior analyst in February 2022. As part of the IT Market Models & Data Tools Team at Omdia, he primarily deals with forecasting and data modeling. His responsibilities include working on Vendor Analysis and Banking Predictor Analysis.

Previously, Venkatesh worked as a senior analyst at GlobalData where he performed a wide range of tasks such as secondary market research, industry analysis, team management, company profiling, new employee training, competitive analysis, dashboards, client queries, and ad hoc projects. During his tenure at GlobalData, he won two quarterly awards and one monthly award; he was also nominated twice as the Best Employee of the Year.

With more than eight years of work experience, Venkatesh has a bachelor of technology degree in electronics and communication engineering from St. Theressa Institute of Engineering & Technology.

Adam Shafi Baig

Senior Analyst, Enterprise Technology

Adam Shafi Baig, a senior analyst at Omdia, supports the IT market models team. He primarily deals with different forecasting models, market sizing for IT spending, and tracking industry trends. His work helps with understanding future spend in IT budgets.

Adam previously worked with GlobalData and ARi. He has experience in data modelling, top-down and bottom-up approach forecast models, industry analysis, and product analysis. He completed his PGDM at Vishwa Vishwani School of Business and holds a Bachelor of Technology from Jawaharlal Nehru Technological University, Kakinada.

Phaninder Pasham

Analyst

Phaninder is an analyst in Omdia’s IT tools and insight team, where he manages the company research team and works on IT market models. He carries out financial and strategic SWOT analyses of companies, considering operational, financial, and strategic metrics across healthcare; banking, financial services, and insurance; technology, media, and telecoms; transportation and logistics; and manufacturing.

Phaninder joined Omdia (formerly Ovum) in 2018 and has expertise in providing strategic, competitive, and financial analysis of companies through advanced secondary research using both qualitative and quantitative data. He prepares insightful and intensive reports on companies, providing vital information for business and strategic planning, investment opportunities, competitor benchmarking, and marketing. 

Phaninder previously worked as an analyst at Global Data PLC, where he performed secondary research, company profiling, financial analysis, and SWOT reports of companies. In 2019, he won an Omdia award for going the extra mile to deliver projects on time. Phaninder has a postgraduate diploma in banking, insurance, and finance.