Wrap up of the key trends identified at the 2022 IBC show. This year’s show centred around key themes which will be pivotal to making a success of the industry’s seemingly wholesale embrace of streaming as the market reaches maturity.
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IBC 2022: Monetization, Personalization, and Sustainability
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Thomas Thomson
Follow AnalystSenior Analyst, Video Technology
Thomas Thomson is a senior video technology analyst who delivers syndicated research reports and custom projects for the global content fulfillment and content distribution markets—the video workflow. Thomas supports a diverse range of clients, including telcos and video supply chain software and hardware vendors as well as service providers.
Prior to this role, he was a TV analyst at Enders Analysis, focusing on audience trends and regulations. He studied at the University of St Andrews, gaining a Master of Arts in history. He then continued at Imperial College Business School, gaining a Master of Science in management.
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Matthew Rubin
Follow AnalystPrincipal Analyst, ProAV
Matthew Rubin covers digital signage and corporate applications within the Omdia ProAV team, specializing in dvLED and LCD technology. His primary focus includes contributing to vertical analysis reporting and consulting.
Matthew has worked for IHS Markit, developing consumer TV research. He also worked for a technology consulting research firm, leading the consumer display and professional display equipment research (FPD, IFPD, LED, and projection).
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