Salesforce launched enterprise-grade generative artificial intelligence with Einstein GPT. Itsresponsible AI approach is an example of best practice for implementing enterprise-grade GAI.
Email Article
All set! This article has been sent to my@email.address.
All fields are required. For multiple recipients, separate email addresses with a semicolon.
Please Note: Only individuals with an active subscription will be able to access the full article. All other readers will be directed to the abstract and would need to subscribe.
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Omdia Recommends
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Generative AI: Market Landscape 2023
Report / 03 Mar 2023 / Mark Beccue
ChatGPT, Stable Diffusion, and DALL-E are applications that have unleashed unprecedented interest in the potential of Generative AI. Omdia’s foundational report describes the market landscape for Generative AI in the enterprise.
The Rise of Generative AI: A Primer
Report / 17 Feb 2023 / Eden Zoller
This report cuts through the hype to provide a balanced view of generative AI: what the technology stack looks like, what is driving generative AI, the potential applications and the challenges it faces.
Generative AI: The impact of AI-based autocoding on software development
Report / 17 Mar 2023 / Michael Azoff
This report examines the impact of ChatGPT and other AI tools in providing assistance to software programmers with autocoding, such as code generation and debugging.
Manifesto: For humanity, the case against generative AI writing
Analyst Opinion / 28 Mar 2023 / Mark Beccue
Generative AI dangles the alluring idea that it will take care of a lot of your writing needs. This manifesto is a warning to all humans—do not abandon the art, skill, and science of writing.
In its approach to generative AI, Adobe shows why it is the best AI company
Analyst Opinion / 20 Apr 2023 / Mark Beccue
At Adobe Summit in March, Adobe launched Firefly and other generative AI initiatives. The company’s thoughtful approach brings sanity to the generative AI market and offers a roadmap for how companies can successfully leverage AI.
Searching for LLMOps in a new generative AI platform from AWS
Analyst Opinion / 21 Apr 2023 / Bradley Shimmin
The enterprise market for generative AI has begun to take flight with new large language models entering the market. Only a few vendors, however, are operationalizing those models. Omdia explores one recent entry from AWS, Amazon Bedrock.
The Analyst Team

Mark Beccue
Follow AnalystPrincipal Analyst, AI
Principal Analyst Mark Beccue is among a select group of pioneering analysts who started focusing on AI market research in 2015. He is recognized as one of the leading advisors and thought leaders in the fields of AI and generative AI market research.
His expertise in AI use cases, applications/software and services, natural language AI, and broader trends surrounding AI market adoption have made him a well-known adviser and sought-after speaker, panel moderator, conference chair, and media resource who can develop and communicate AI market analysis designed for business audiences.
Mark has deep experience in the technology business. Before becoming a tech market research analyst in 2008, Mark worked for 10 years for a global telecom software company in product management, greenhouse innovation, and marketing roles. He earned a Bachelor of Science in Journalism from the University of Florida.
Become A Client
Find out more about our full suite of products and solutions.
Become A ClientYou must sign in to use this functionality
Authentication.SignIn.HeadSignInHeader
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Omdia Recommends
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Thank you
Our expert analysts will review your question and the Ask an Analyst team will get back to you. We aim to respond within 24 hours, but we’re often quicker.
Ask an Analyst
Our team of experts are here to answer your questions. From advice on market trends to a query on research point, and everything in between, we want to hear from you.
Ask an analyst is available as part of a subscription. If you'd like access, contact us today.