In March/April 2023, Omdia produced an end-user survey with Informa’s media publications of AI Business, IoT World Today, and Enter Quantum, to benchmark understanding, engagement, and direction for sustainability within these communities.
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The Analyst Team

David Green
Follow AnalystConsulting Director - AI & IoT
David Green leads on consultancy within the AI & IoT pillar, with 14 years of experience in the research and consulting industry. He brings together expertise from the research, media, and events teams to deliver high-quality bespoke offerings, generating client insight and taking their voice to the market.
Previously, David led the Smart Buildings & Energy Infrastructure team at Omdia, managing the research portfolio and bringing key technology trends, research, industry knowledge, and consumer analysis to clients through syndicated and custom research. He has also been a principal analyst for wireless power and a senior analyst for video surveillance and security. He has been invited to speak at many events, including AI Summit, IoT World, European Utility Week, DISTRIBUTECH, and the Wireless Power Summit. David joined Omdia (formerly IHS Markit) in 2013 and previously spent five years at an automotive technical consultancy on vehicle antitheft system, crime, and security research.
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Keith Pucarelli
Follow AnalystResearch Analyst
Keith’s main areas of work are primary research and customer insight. Through surveys, Keith and his team collect data on a wide range of topics. Through their research and data, they can give clients quality insights and bring revenue into the company.
Keith joined the business in 2022. Through his time at college, he was exposed to several data sets and primary research methods. His topic area revolves mostly around technology. It is always a wide range of topics, but it allows him to learn about many new and exciting technologies. Keith worked for the New York State Senate under State Senator Shelley Mayer. Keith’s other areas of expertise would be writing and programming surveys and creating final data deliverables. Keith’s greatest achievement as an analyst so far is being a part of published work on Omdia’s website. His educational background is a bachelor’s degree at Purchase College in Purchase, New York.
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