Select takeaways relevant to the media & entertainment sector from meetings, panels, and discussions during CES 2025 that indicate that profitability and efficiency remain the two dominant themes this year.
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CES 2025: Media & Entertainment takeaways—reinforcement of fundamentals, investigation of possibilities
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The Analyst Team
Tony Gunnarsson
Follow AnalystPrincipal Analyst, TV, Video & Advertising
As part of Omdia's media and entertainment team, Tony Gunnarsson covers the global online video sector, with a specific interest in direct-to-consumer video services, across both subscription and transactional video, as well as online video aggregation.
His main research interests are in the premium, paid-for subscription online video (SVOD). Tony provides analysis of the key developments in the global online video market, consumer insights, and business intelligence. He also writes on adjacent developments in the broader TV and home entertainment market, including the emergence of AVOD services as a vehicle for premium content. Prior to joining Informa Tech (now Omida), formerly Ovum, in 2014, Tony worked as a senior analyst at IHS Markit, formerly IHS Screen Digest. He holds a master’s degree in imperial and commonwealth history from King’s College London.
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Paul Erickson
Follow AnalystPrincipal Analyst
Paul Erickson is an industry analyst with broad experience across the Media and Entertainment technology sector. He is the US-focused Principal Analyst within Omdia’s global Media & Entertainment research practice and is part of the team driving Omdia’s TV and Online Video Intelligence Service. Paul currently concentrates on the dynamic intersection and integration of streaming video, TV, and advertising,
He rejoined Omdia in 2024 after several years of private consultancy, and prior roles as Research Director for Entertainment and Consumer Electronics at Parks Associates and as an industry analyst for Omdia / IHS Markit, NPD DisplaySearch (now Circana), and IMS Research.
His veteran experience and insights span two decades across streaming video services / platforms, broadcast and pay TV, connected consumer electronics, digital Media, UI / UX technologies, smart home, gaming, and audio technologies.
Paul has been quoted in a variety of news outlets and industry publications, including the Financial Times, the Wall Street Journal, Variety, Los Angeles Times, USA Today, Associated Press, Reuters, CNN, BusinessWeek, Bloomberg, ABC News, CBS News, NBC News, New York Times, Wired, and CNET. He is also a frequent speaker at industry conferences, such as CES, IBC, CTV World Summit, StreamTV, and IFA. Paul is a two-time AVIXA Emerging Trends Fellow honoree.
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