This tracker provides detailed NAND and DRAM data for smartphones, tablets, and other mobile and embedded applications. Detailed packaging forms, densities splits, NAND interface (eMMC, UFS) data, and NOR market analysis are also supplied.
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Mobile and Embedded Memory Market Tracker – 4Q23 Database
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Breaks down quarterly worldwide smartphone shipments by brand market share and revenue and splits them by model and smartphone hardware feature in units and revenue. Owing to rapid changes in market conditions, we have updated this forecast.
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NAND Market Tracker – 4Q23 Database
Data / 15 Apr 2024 / Alex Yon
The NAND industry continues trending upward as NAND vendors continues to increase ASP. Inventory is expected to normalize at the end of 2Q24 and NAND vendors have started to incrementally increase their wafer output. Quarterly has been added for 2025 to the Forecast_Qtl sheet, while an update has been made to the Demand_Detail sheet. Version 3 database: Data has been updated for Market Share_Client.
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DRAM Market Tracker – 4Q23 Database
Data / 27 Mar 2024 / Lino Jeng
This tracker provides demand data based on application forecasts and DRAM content growth. It also analyzes trends and changes in the market place and forecasts data by application market, price, technology and density.
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The Analyst Team
Makoto Ferguson
Follow AnalystSenior Research Analyst
As part of Omdia’s memory and storage team, Makoto is responsible for providing research, analysis, and forecasting of DRAM and NAND memory for mobile and embedded applications, as well as providing coverage of the NOR flash market. Makoto’s main research focus is on memory in smartphones.
Makoto was a senior data analyst on the forecasting and data analysis team for over six years, where she managed, built, and launched products including smartphone, mobile PC (notebook and tablet), and desktop monitor models. Prior to joining Omdia (formerly IHS Markit) in 2014, Makoto spent eight years at Sony Electronics working in product marketing for digital camera and TV products. At Sony, she also covered market trends for point-of-sale data and gained experience in supply chain and sales strategic/promotional planning.
Makoto holds a bachelor’s degree in business administration and commerce from Chuo University in Tokyo, Japan. She is fluent in Chinese, Japanese, and English.
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