This report provides a deep-dive analysis into Amazon’s smart home service strategy, focusing on the company’s business model and market strategy from a service perspective. This case study also offers a strategic insight into how Amazon is trying to stand out with the development of a more advanced service offering while setting the pace of innovations across the smart home industry.
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Smart Home Leaders 2024: Amazon Smart Home Services
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The Analyst Team
Mariana Zamoszczyk
Follow AnalystPrincipal Analyst, Digital Consumer Operator Strategy Services
As part of Omdia’s Service Providers team, Mariana Zamoszczyk specializes in the evolving digital consumer operator landscape, with expertise in high-growth value-added services beyond traditional communications. Her strategic insights into smart home solutions, cybersecurity, and e-health and well-being help service providers identify market opportunities and develop differentiated go-to-market strategies.
Mariana joined Omdia in March 2016. Previously, she worked for BT Global Services, leading the Latin American Insight & Analytics team and carrying out competitor and customer intelligence, among other research and sales support activities. Prior to BT, Mariana worked for IDC and Frost & Sullivan.
Mariana holds a master’s degree in political economy from the University of Sheffield and a bachelor’s degree in economics from the University of Buenos Aires.
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