This analyst opinion analyzes data from Omdia's new International On-Demand Viewing Dashboard, developed in partnership with Digital-i, and highlights key viewing trends on major SVoD platforms in 14 markets.
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Netflix dominated on-demand viewing in 1Q24
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International On-Demand Viewing Dashboard
Data / 28 Nov 2025 / Tim Westcott
This interactive dashboard covers viewing of Amazon, Disney+, Netflix and Max (where they are available) across 17 markets. The dashboard uses data from Digital-I and is exclusively available to subscribers of the Digital Content & Channels Intelligence service.
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Was Squid Game a lightning-in-a-bottle success for Netflix?
Analyst Opinion / 23 Apr 2024 / Matthew Evenson
No other non-English language Netflix title has come close to replicating the level of fervor seen for 2021's Squid Game. Will the long-awaited sequel reach similar heights, or was the first season a lightning-in-a-bottle moment for Netflix?
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The Analyst Team
Matthew Evenson
Follow AnalystSenior Analyst, Media and Entertainment
Matthew tracks the content strategies of TV and streaming groups across the world, analyzes trends in individual title viewing on streaming platforms such as Netflix, and contributes to Omdia’s wider coverage in the Digital Content & Channels Intelligence service. He also leads much of Omdia’s coverage on Netflix and the French pay-TV and streaming market as part of Omdia’s TV & Online Video Intelligence service.
Prior to joining Omdia, Matthew worked as an analyst for Broadcast Intelligence and previously worked on scripted television productions in the UK. He holds a Bachelor of Science (Hons.) in cell biology from Durham University and a master’s degree in forensic science from the University of Central Lancashire (UCLAN).
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These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
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