This Trends to Watch report examines key trends that will shape the global media & entertainment industry in 2025, analyzing the characteristics of each trend and its impact on the market.
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2025 Trends to Watch: Media & Entertainment Superthemes
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Multisubscription TV & Video Forecast Report: 2016–29
Report / 03 Sep 2024 / Adam Thomas
This report analyzes crossover between the traditional TV sector and OTT online video. It includes geographic coverage for 20 countries and this new version of the research extends the forecast data to 2029.
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Pay-TV & Online Video Forecast Report: Eastern Europe – 2024
Report / 27 Jun 2024 / Adam Thomas
This report provides a top-line summary of and in-depth insights into key trends in the pay-TV and online subscription video markets across Eastern Europe.
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Pay-TV & Online Video Report: Global – 2024
Report / 11 Oct 2024 / Adam Thomas
The global online video subscription total continues to grow, from 1.65 billion at end-2022 to 1.72 billion at end-2023, up 4.2%. Meanwhile, global pay-TV subscriptions increased by 0.4% in 2023, from 1.072 billion to 1.076 billion.
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The Analyst Team
Adam Thomas
Follow AnalystSenior Principal Analyst, TV, Video and Advertising
As part of the media and entertainment research practice, Adam is responsible for overseeing the World Television Information Service (WTVIS) spotlight product and its Media & Entertainment Viewpoint service.
Adam joined Omdia in 2000 after serving as a senior media analyst at Market Tracking International. His primary area of focus for the past 20 years has been the traditional TV sector. He has written analyses and produced data and forecasts for all sectors of the traditional TV business, including the pay TV platforms of cable, satellite, IPTV, and DTT. Adam holds a degree in communications from London Guildhall University.
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These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
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