SMEs are under pressure from rising digital risk and operational demands. In 2026, SMEs will focus on AI-first operations, security-led spending, and multi-layered connectivity to address these concerns.
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The Analyst Team
Hwee-Xian Tan
Follow AnalystSenior Analyst
Hwee-Xian is a senior analyst with Omdia’s service provider enterprise and wholesale service team. He focuses on the SoHo and SME intelligence services, providing analysis and data to help service providers benefit from market opportunities, and general trend analysis in the Asian ICT services market.
Before joining Omdia (formerly Ovum), Hwee-Xian was a senior analyst for IDC’s Asia/Pacific telecoms group, where he led telecoms services, managed services, unified communications, and collaboration trackers for a broad portfolio of customers across the region. His responsibilities included delivering innovative customized research, project management, and presales product marketing on telecoms operators and infrastructure vendors. Hwee-Xian holds a bachelor’s degree in human ecology and a master’s degree in business administration. He is based in Kuala Lumpur, Malaysia.
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