Mitsubishi Electric announces agreement to acquire Nozomi Networks

Hollie Hennessy

OT/IoT Cybersecurity Lead

Hollie provides insight into the fascinating and fast-moving domain of OT and IoT cybersecurity, covering both cybersecurity and product security across automotive, medical, embedded, and industrial.

Hollie has a range of experience in research. She began her career in the legal sector, writing and researching for expert witness reports on the labor market. She then moved into product testing, with a consumer protection focus. In this role, she was responsible for managing comparative tests of various technology and IoT products, as well as regular testing and investigative work into the security of these devices.

She has published articles in Which?, produced by the UK’s largest consumer organization and one of the country’s largest subscription magazines, Computing, and regularly provides expertise for news announcements and reports. She is also a regular speaker at industry security events, as well as specialised events in the OT and IoT cybersecurity space. She has a particular interest in regulation and standards, supporting numerous research projects on the topic, ranging from consumer device testing and labelling, 5G security standards, OT security regulation, and automotive cybersecurity regulation.

Adam Etherington

Practice Leader, Cybersecurity

Adam is part of Omdia’s global Digital Enterprise Services practice. He leads international research, advisory, and analysis for cybersecurity and cloud B2B services. A regular speaker at industry events and executive roundtables, Adam thrives on driving deep insight through custom engagements with clients.

Adam joined Omdia in 2020, bringing more than two decades of experience as an executive at some of the world’s largest telecoms and IT services vendors. His experience spans corporate strategy, product marketing, technical operations, market intelligence, sales, and strategic alliance roles. Adam holds a Bachelor of Economics from Macquarie University and an MBA from Deakin University (both in Australia). In 2022, he was awarded the 2021 Brookes Medal for outstanding academic achievement.

Matthew Ball

Chief Analyst

Matthew Ball leads the Cybersecurity Ecosystems and Global IT Opportunity research services at Canalys, now part of Omdia. He delivers strategic insights into the evolving cybersecurity partner landscape, analyzing vendor engagement with MSPs, MSSPs, GSIs, and the transformation of routes to market, including marketplaces. His research spans platform adoption, M&A activity, emerging vendor funding, and the intersection of AI and cybersecurity.

As the lead of the global IT opportunity service, Matthew helps clients quantify addressable market potential, track IT spending trends, and assess macro risks that affect growth and execution. He also leads confidential consultancy projects, contributes to global surveys, and provides tailored guidance to clients worldwide.

A regular speaker at Canalys channels forums, trade shows, and partner summits, Matthew is recognized for his deep industry knowledge and clear strategic thinking. He joined Canalys, now part of Omdia, in 2004, following three years at MZA. He holds an honors degree in geography from the University of Birmingham.