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Devan Adams

Principal Analyst, Channel

Devan Adams provides market insights for Omdia’s channel research and consulting practice. He uses market research and analysis to identify key industry trends and provide market segmenting and positioning, which will help channel partners make actionable data-driven decisions and capitalize on growth opportunities.

At the onset of his career, Devan developed strong relationships with top channel partners for several years as a global product manager at Hewlett-Packard (HPE). Since then, he has spent over 10 years as a lead analyst for high-growth markets within the IT sales channel ecosystem, including service providers (cloud and telco), data center infrastructure (hardware/ software) vendors, and enterprises. Devan’s educational background includes an MBA with a focus on market research, a Bachelor of Science in electrical engineering, and a minor in mathematics.


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