Europe News Digest – January 2022

Julia Schindler

Principal Analyst, Strategy

Julia is a principal analyst in Omdia’s Service Provider Strategy team, where she analyzes strategic developments across the telecom industry, covering customer experience and artificial intelligence (AI) infrastructure investments, among others. She also leads Omdia’s research on telecom sub-brands and operators’ multi-brand strategies, providing valuable insights into how companies position themselves in competitive markets.

Her expertise extends to producing country and company profiles for Germany and Switzerland, along with developing forecasts and data for the World Cellular Information Series and World Broadband Information Series. She joined Ovum, now Omdia, in 2019. Julia holds a master’s degree in marketing and business analysis from the University of Edinburgh in the UK and a bachelor’s degree in international business from Hannover University of Applied Sciences and Arts in Germany.

Laxmareddy Vittalapuram

Senior Analyst Europe/Lead Analyst WIS Europe

Laxmareddy is a senior analyst in the Europe team at Omdia. His core focus is on tracking the growth of the mobile and fixed sectors across Western European markets.

He contributes country and company reports, case studies, M&A analysis, and opinion pieces covering key topics for major Western European countries. He also leads the Europe data team.

Before joining Omdia, formerly Ovum, in April 2014, Laxmareddy worked at Cross-Tab as an analyst, where he researched telecoms technologies, cloud, market intelligence, competitive intelligence, and business. He has also worked on various consulting assignments.

He holds a master's degree in business administration (specializing in telecoms management) and has a bachelor of engineering degree in electronics and communications from JNTU University, Hyderabad.

Diana Gorelik

Senior Analyst

Diana is a senior analyst focusing on the European markets for Omdia’s Service Provider EMEA Markets Intelligence Service team. She analyzes service provider strategies for mobile, fixed broadband, pay-TV, and OTT services, as well as regulatory issues and retail strategies.

Diana works on forecasts and data analyses for the World Cellular Information Series and the World Broadband Information Series. She produces country and operator profile updates, focusing on market developments and operators’ digital strategies. Diana also examines innovative AI solutions that service providers use to enhance customer propositions and optimize services. She leads Omdia’s research on service providers’ fixed-mobile convergence strategies. Diana holds a master’s degree in business economics from University College London.