A summary of country-specific trends shown by Omdia’s Multisubscription TV and Video Forecast. Covers Australia, Brazil, Canada, France, Germany, India, Japan, Mexico, the UK, and the US.
OM026959
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Multisubscription TV & Video: Country Snapshot Report
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Multisubscription TV and Video Forecast: 2015–27
Data / 23 May 2022 / Adam Thomas
This dataset examines the intersection of Omdia's traditional TV and online video data and forecasts and examines how households are collating video services from multiple providers. It provides multisubscription data at the household, subscription, and unique user level for 10 countries. the selection of which is selected based upon Omdia having carried out at least one biannual consumer survey in that market. Further information and detailed views on the intersection of traditional TV and online video data can be found in the separate Consumer Research - Devices, Media & Usage Spotlight Service.
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The Analyst Team
Adam Thomas
Follow AnalystSenior Principal Analyst, TV, Video and Advertising
As part of the media and entertainment research practice, Adam is responsible for overseeing the World Television Information Service (WTVIS) spotlight product and its Media & Entertainment Viewpoint service.
Adam joined Omdia in 2000 after serving as a senior media analyst at Market Tracking International. His primary area of focus for the past 20 years has been the traditional TV sector. He has written analyses and produced data and forecasts for all sectors of the traditional TV business, including the pay TV platforms of cable, satellite, IPTV, and DTT. Adam holds a degree in communications from London Guildhall University.
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