This dataset examines the intersection of Omdia's traditional TV and online video data and forecasts and examines how households are collating video services from multiple providers. It provides multisubscription data at the household, subscription, and unique user level for 10 countries. the selection of which is selected based upon Omdia having carried out at least one biannual consumer survey in that market.
Further information and detailed views on the intersection of traditional TV and online video data can be found in the separate Consumer Research - Devices, Media & Usage Spotlight Service.