Email Article
All set! This article has been sent to my@email.address.
All fields are required. For multiple recipients, separate email addresses with a semicolon.
Please Note: Only individuals with an active subscription will be able to access the full article. All other readers will be directed to the abstract and would need to subscribe.
The Analyst Team

Roy Illsley
Follow AnalystChief Analyst, IT Operations
Roy’s key areas of research include cloud computing, cloud-native technologies, IT strategy, IT operational management, and data center technologies. He also advises on quantum computing, automation, virtual desktop infrastructure (VDI), and workspaces. Roy uses his extensive experience combined with Omdia’s surveys and market data to understand how technologies will add benefit to businesses.
He works in the enterprise team and has over 40 years’ experience in the IT sector working for a variety of consultancy and end-user companies with experience in defense, utilities, automotive, retail, and fast-moving consumer goods industries. He joined Butler Group as a senior analyst in January 2006. Roy has worked on many major report projects, white papers, and primary research. He also delivers keynote speeches globally. He has a Bachelor of Science (Hons.) in electronic engineering and telecommunications, an international MBA, and is a Member of the Institute of Engineering Technology (MIET) that holds the registered status of a Chartered Engineer (CEng).
More Content By Roy Illsley
Josh Builta
Follow AnalystSenior Director, Enterprise Platforms & Applications
As the senior research director for Enterprise Platforms & Applications at Omdia, Josh Builta leads a talented team of analysts producing valuable insights on artificial intelligence (AI), Internet of Things (IoT), digital workplace, and other enterprise technology markets. In this role, Josh manages the day-to-day operations of these teams and guides their strategic development to ensure they produce a compelling research portfolio that meets the demands of Omdia’s global client base. Using an extensive network of industry contacts, Josh regularly contributes to market intelligence reports and frequently leads consulting projects for high-profile clients. His expertise spans a broad technology spectrum, from hardware components to connectivity technologies and vertical market use cases.
Before Omdia, Josh served as the vice president of product management at Ingenu, formulating the company’s product roadmap and guiding cross-functional teams. From 2010 to 2016, he led IHS Markit’s coverage of the IoT market and guided the launch of the first syndicated intelligence service. Josh’s experience also includes analyst roles with the Department of Defense and Department of Homeland Security, where he directly advised senior government and military officials on national security matters.
More Content By Josh Builta
Camille Mendler
Follow AnalystResearch Director, Telco B2B
Camille Mendler has more than 25 years' multi-disciplinary experience in the digital economy and a global remit to anticipate key shifts in B2B demand patterns with a current focus on how 5G is disrupting enterprise ecosystems.
Her consultancy projects solve go-to-market challenges: identifying buyer segments, creating effective value propositions, and determining sales channel mix. Areas of expertise include managed and professional services, cloud and SaaS, and private networks.
During her tenure at Omdia, Camille has launched SoHo and SME and Enterprise Verticals intelligence services. She serves as a judge for the GSMA’s GLOMO Awards and TM Forum’s Excellence Awards.
Camille has advised organizations including the International Telecommunications Union, Open Society Foundations and World Bank. She has also worked as a telecom contract negotiator, expert witness in dark fiber matters, and technology journalist.
Camille won a research fellowship in Russian Area Studies from Georgetown University and holds a bachelor’s degree in journalism and Russian from Northwestern University.
More Content By Camille Mendler
Natalia Modjeska
Follow AnalystResearch Director, AI and Intelligent Automation
Natalia Modjeska leads the AI & IA research team at Omdia. She has 15+ years of experience in developing and deploying analytics and AI. Her diverse career includes R&D, product and program management, sales, consulting, and client advisory. She has worked with organizations of all sizes and levels of maturity across many industries and geographies helping clients to harness the power of data, advanced analytics and AI for transformative change. She has advised 200+ organizations around the globe on topics ranging from AI strategy and use cases, to execution, best practices, governance, ethics, emerging trends, and vendor due diligence.
Natalia is passionate about helping clients to demystify AI/ML and to deploy these technologies responsibly. As part of that effort, she serves as an expert on the ISO/IEC JTC 1/SC 42 - AI Standards working group and she volunteers with several non-profits to develop responsible AI certification; increase AI literacy and improve government through innovative technologies. Natalia holds a PhD in AI (NLP) from the University of Edinburgh in Scotland and an Executive MBA from the Ivey School of Business (Western University).
More Content By Natalia Modjeska
Vladimir Galabov
Follow AnalystSenior Research Director, Enterprise Infrastructure
Vlad is responsible for the enterprise infrastructure teams at Omdia, including the cloud and data center research practice and the cybersecurity research practice. He guides the teams’ research strategy and produces research with a focus on disruptive trends, such as infrastructure upgrades necessary to enable broad adoption of AI, as well as the impact of AI on the enterprise infrastructure stack.
Vlad joined Omdia, formerly IHS Markit Technology, in 2016. He assumed the responsibility for the cloud and data center research practice in 2021, developing many of its unique, industry-leading technical analyses, including its flagship “single source of truth” data center capex and capacity model. He held senior positions at Intel and Ciena, where his data-led insights served as a central input into the companies’ strategies. Key market models he developed include an in-depth analysis of telecommunications network operations costs, a PC inventory tracker, and an actionable IoT market forecast. Vlad’s work has even facilitated decision-making in the British Parliament. He holds a Bachelor of Science degree in economics and management from Aston University, the UK.
More Content By Vladimir Galabov
Brian Washburn
Follow AnalystChief Analyst, Telco B2B Solutions
Brian is a chief analyst for Omdia’s Telco B2B Solutions Intelligence Service, which covers enterprise networks and wholesale services, workspace services, and digital enterprise services practices. His current focus areas include B2B AI traffic requirements and telco B2B AI monetization, managed SD-WAN/SASE, network as a service, virtualized network services, and B2B connectivity and interconnection to data center and cloud resources.
Brian has explored communications and networking services for more than 30 years. His analyses examine how enterprises buy and use network and related managed services, as well as how providers can build, market, sell, deliver, and operate their services for enterprises most effectively.
More Content By Brian Washburn
Become A Client
Find out more about our full suite of products and solutions.
Become A ClientYou must sign in to use this functionality
Authentication.SignIn.HeadSignInHeader
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Omdia Recommends
These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
Thank you
Our expert analysts will review your question and the Ask an Analyst team will get back to you. We aim to respond within 24 hours, but we’re often quicker.
Ask an Analyst
Our team of experts are here to answer your questions. From advice on market trends to a query on research point, and everything in between, we want to hear from you.
Ask an analyst is available as part of a subscription. If you'd like access, contact us today.