Based on Omdia’s recent survey of global micro, small, and medium-sized enterprises. Explores SMEs’ level of trust and satisfaction with their service suppliers.
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Digital SOHO & SME Insights 2023: Business characteristics and key challenges
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Survey / 27 Jul 2023 / Hwee-Xian Tan
Based on Omdia’s latest online survey conducted in March to April 2023. Provides a detailed snapshot of SMEs’ engagement channels and ICT investment plans, as well as key recommendations to service providers.
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Report / 10 Feb 2023 / Hwee-Xian Tan
Based on Omdia's Total Addressable Markets for SMEs – 2022–27; identifies and quantifies global SMEs' services spending across cloud, infrastructure, network, BPO, application, security, and workspace services spending changes through 2027.
SME Service Provider Bundle Tracker – 2H22 Analysis
Report / 05 May 2023 / Hwee-Xian Tan
This report complements the SME Service Provider Bundle Tracker – 2H22 Data. It discusses potential demand and supply gaps within telcos’ SME bundling services and highlights several best practices in 2H22.
2023 Trends to Watch: SoHo and SME Services
Report / 21 Dec 2022 / Hwee-Xian Tan
Despite economic uncertainty, SMEs will put a premium on ICT in the year 2023. This report offers insights for service providers interested in taking advantage of market transformations developing in the SME market.
The Analyst Team

Hwee-Xian Tan
Follow AnalystSenior Analyst
Hwee-Xian is a senior analyst with Omdia’s service provider enterprise and wholesale service team. He focuses on the SoHo and SME intelligence services, providing analysis and data to help service providers benefit from market opportunities, and general trend analysis in the Asian ICT services market.
Before joining Omdia (formerly Ovum), Hwee-Xian was a senior analyst for IDC’s Asia/Pacific telecoms group, where he led telecoms services, managed services, unified communications, and collaboration trackers for a broad portfolio of customers across the region. His responsibilities included delivering innovative customized research, project management, and presales product marketing on telecoms operators and infrastructure vendors. Hwee-Xian holds a bachelor’s degree in human ecology and a master’s degree in business administration. He is based in Kuala Lumpur, Malaysia.
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These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
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