As early signs of a slowdown in Netflix's subscriber growth begin to emerge, this report takes an in-depth look at the evolution of the company's original content strategy through the past decade and into the future.
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Netflix and Content Strategy: Charting the Strategic Path to Streaming Leader and Beyond
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This report showcases data from Plum Research estimating the most viewed series and non-series content on Netflix across 16 countries. An interactive visualization dashboard accompanies this report showcasing top 20 titles viewed per country for 37 countries and globally. The interactive visualization dashboard has been updated to reflect both Q4 and Q3 2021 Netflix viewership. An interactive visualization dashboard is available to accompany this report. Plum Research tracks Netflix viewing for 170 million households worldwide. This report is available as an add-on for subscribers of the Digital Content & Channels Intelligence Service.
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The Analyst Team
Matthew Evenson
Follow AnalystSenior Analyst, Media and Entertainment
Matthew covers the pay-TV and online video markets in Eastern Europe, tracking major companies and key developments in the region. He also has a research interest in company content strategies and has previously written reports on global streaming services, television formats, and M&A activity in the UK.
Prior to joining Omdia, Matthew worked as an analyst for Broadcast Intelligence and previously worked on scripted television productions in the UK. He holds a Bachelor of Science (Hons.) in cell biology from Durham University and a master’s degree in forensic science from University of Central Lancashire (UCLAN).
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These are Omdia driven recommendations based on content that is both similar, and has been frequently visited by other users in combination with the content you are currently viewing.
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