As fixed broadband markets mature, maintaining ARPU is becoming increasingly important. This report examines service provider ARPU growth strategies, examining innovative bundling, content, brand perception, and quality of experience.
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Broadband ARPU Growth Strategies – 2022
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Data / 25 Apr 2023 / Alzbeta Fellenbaum
This forecast provides a view of the connected population, including a breakdown into mobile-only versus fixed broadband and a breakdown of population by fixed and mobile technology and fixed broadband populations and households by speed.
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Mobile & Broadband Pricing Tracker – 1H22
Data / 09 Aug 2022 / Nicole McCormick
Both 4G and 5G data allowances have ballooned over the past two years. The largest mobile data bucket today is 50–100GB compared with just 5–10GB two years prior. Average mobile plan prices, however, have declined from $35 to $34 due to competition.
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Fixed Broadband Pricing Analysis – 1H22
Report / 14 Oct 2022 / Pal Karlsen
This new semi-annual report attempts to highlight key quantitative changes in pricing (for example, cost-of-living tariff hikes), speed changes (for example, whether operators are finally jumping on the bandwagon of faster upload speeds), and innovative bundling case studies.
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Broadband Bundle Subscription Forecast Report: 2022–27
Report / 30 Jan 2023 / Alzbeta Fellenbaum
This report is the companion for Omdia's Broadband Bundle Subscription Forecast: 2022–27. It highlights the key predictions from the bundling forecast and looks at how operators are keeping the fixed broadband bundle relevant.
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The Analyst Team
Alzbeta Fellenbaum
Follow AnalystPractice Leader, Service Provider - Consumer
Alzbeta Fellenbaum is the Practice Leader for Omdia’s Service Provider – Consumer research covering consumer broadband data and bundling trends as well as monetization strategies for telco digital retail services.
Alzbeta has over a decade of experience in the telecoms sector, delivering strategic research and consulting projects such as the Broadband Coverage in Europe project for the European Commission. Previously, Alzbeta was a principal analyst and research manager at IHS Markit and a member of the service providers and platforms team. Prior to joining IHS Markit in 2012, Alzbeta was an audience research and market insights coordinator for Radio Free Europe/Radio Liberty in Prague, Czech Republic. Alzbeta holds a Master of Arts in international relations and American studies from Charles University in Prague and has studied at the University of Miami and Georgetown University.
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